The Kush Pajama Set by VON LOEBELL: Where High Style Meets Higher Comfort

For sleepwear fans who like their style with a subtle wink to cannabis culture, The Kush Cannabis Pajama Set by VON LOEBELL delivers both comfort and personality. Designed as part of the Vienna-based label’s unisex collection, the set combines featherlight organic cotton with a playful all-over hemp leaf print, making it as eye-catching on the couch as it is cozy in bed. The pajama is sold directly through the brand’s online shop, where it sits alongside the rest of the label’s statement sets.

The Kush set is made from 100% breathable organic cotton, hand-crafted and hand-printed in Jaipur, India, a region known for its long tradition of textile printing. According to the product description, the fabric is intentionally lightweight to feel like a “wearable exhale,” ideal for warm nights or anyone who runs hot while sleeping. The soft white base is scattered with green hemp leaves, giving the design a cannabis-inspired aesthetic without feeling costume-y or loud. Pearl-style buttons add a polished touch that keeps the shirt looking put-together enough to wear beyond the bedroom.

VON LOEBELL describes The Kush as the result of a relaxed design collaboration with Berlin-based creative studio Se Han, positioning it as part fashion statement and part slow-down uniform. The brand’s story about the Clouds & Kush launch traces the idea back to a New Year’s Eve gathering in Mallorca, where conversations around rest, firelight, and slowing down eventually transformed into the print concepts now seen on the pajamas. That narrative runs through the collection: these are pieces meant for balcony hangs, lazy brunches, and movie nights.

As with the rest of the VON LOEBELL Collection, The Kush reflects an emphasis on mindful, small-batch production rather than fast fashion. The use of organic cotton, traditional printing techniques, and long-lasting, non-seasonal prints supports a “buy less, wear longer” philosophy described throughout the brand’s unisex pajama range. Instead of holiday-specific or novelty patterns, the cannabis leaf motif is treated as a timeless graphic, designed to feel relevant year-round whether you are curling up with tea, journaling, or hosting friends.

Functionally, the set is designed to be truly unisex, with a relaxed cut that works on a range of body types. The breathable organic cotton helps regulate temperature, while the roomy fit makes it easy to stretch out, curl up, or lounge through a work-from-home afternoon. Customer comments across the site highlight the softness of the material, the generous sizing, and the fact that many buyers end up wearing their sets to social gatherings as well as around the house. Paired with slippers, sandals, or even sneakers, The Kush transitions easily from bedroom to balcony or quick runs to the café.

For shoppers, The Kush Cannabis Pajama Set is available directly through the official product page, priced around €135, with international shipping options and a dedicated size guide and care guide linked from the main collection page. Each set also comes with the brand’s signature matching pouch, useful for packing the pajamas in a suitcase or using as a standalone accessory. For anyone who loves cannabis culture but prefers an understated, design-driven nod rather than loud graphics, The Kush offers a well-made, organic cotton option that turns winding down into a small nightly ritual of style.